SOCIAL MEDIA & CONTENT EXECUTIVE
Job purpose
The role is responsible for planning, creating, and managing engaging social media content and campaigns that strengthen the Company’s brand presence, increase audience engagement, and support marketing and business objectives across the Integrated Resort.
Duties and responsibilities
Ensure Compliance to Rules and Regulations
- Ensures compliance with all NagaWorld standards or relevant industry standards during all aspects of work
- Ensures all employees adhere to NagaWorld’s Code of Conduct, Internal Rules and Regulations at all times
General Job Functions
- Develops monthly and quarterly social media content plans aligned with the overall marketing calendar, and manages the Company’s social media platforms by creating and publishing engaging content that supports the brand identity and marketing objectives
- Proactively identifies storytelling opportunities across the Integrated Resort and develops creative content ideas, concepts, visual references and captions to support marketing campaigns and business objectives
- Prepares scripts, storyboards and shot lists for approved content to facilitate photo and video productions
- Coordinates with photographers, videographers, designers and internal stakeholders to plan, produce and deliver high-quality content within agreed timelines
- Keeps abreast of social media trends, emerging platforms and digital best practices, and recommends innovative content ideas to enhance brand awareness and audience engagement
- Monitors and engages with online communities by responding to comments and messages where appropriate, and escalating guest enquiries to the relevant departments when necessary
- Tracks content performance using social media analytics, prepares regular performance reports, and recommends improvements to optimise content effectiveness
- Supports the planning and execution of integrated social media campaigns to promote the Company’s hotel, dining, entertainment, spa, CSR and other business initiatives
- Maintains a well-organised library of social media assets and ensures all content complies with brand guidelines and corporate standards
- Plans, implements and monitors paid social media campaigns to drive brand awareness, audience engagement and sales, and optimises campaign performance based on results
- Performs any other duties as assigned by Management
- Any other tasks assigned
Qualifications
- Bachelor’s Degree in Marketing, Communications, Digital Marketing, Mass Communication, Media Studies, or equivalent
- Minimum 1 year of experience in social media, digital marketing, or content creation; experience in hospitality, integrated resorts, tourism, or lifestyle industries is preferred
- Demonstrates experience in managing major social media platforms and creating engaging digital content, with knowledge of social media trends, platform algorithms, digital marketing, brand communications, and content best practices
- Possesses strong creative thinking, storytelling, copywriting, and communication skills, including the ability to develop content concepts, scripts, and storyboards
- Possesses strong project coordination, interpersonal, analytical, and organizational skills, with the ability to manage multiple projects and collaborate effectively across teams
- Proficient in Canva; knowledge of Adobe Creative Suite, CapCut, photography, and videography production is an advantage. Creative, proactive, self-motivated, resourceful, detail-oriented, and adaptable, with a strong sense of aesthetics and brand consistency and a willingness to learn
- Proficient in Microsoft Office, including Excel, PPT, Word, and Outlook
- English Language proficiency
Working Conditions
This position may require extended working hours and may include evenings, weekends, and public holidays.
Direct Reports
Any person(s) nominated by management.
How to apply
Please submit CV, highlighting job position to careers@nagaworld.com
Talent Acquisition – Group Human Resources
NagaWorld® Limited
Samdech Techo Hun Sen Park, Phnom Penh, Kingdom of Cambodia.